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Archive for the ‘advice for wine producers’ Category

Ryan O’Connell / Business Insider

Business Insider FINANCE . June 26. 2014. 3 Ways That Winemakers Trick You Into Paying Too Much BY STEPHANIE YANG Unless you’re a wine connoisseur, finding the right bottle can be tricky. It’s generally accepted that the more expensive a bottle of wine, the better it is.However, Ryan O’Connell fromNakedwines.com says belief is prompting winemakers to up their prices, […]

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Robert Joseph on wine tourism

This post is part of a series of posts about le Vin 2.0 2011 where Robert Joseph presented on the topic of wine tourism and consumer psychology. Wine Tourism Oenotourism is the other big subject Robert Joseph tackled. The presentation was similar to the one Vitisphere reported on in October. And it definitely falls in […]

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Mobile Technology for Winemakers

This post is part of a series of posts about le Vin 2.0 2011 where I presented on the topic of mobile technology opportunities for winemakers.  Here’s a video of the presentation (in French) and a summary in English. Link to powerpoint slides Don’t make an app When a company decides to develop a mobile […]

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Michel Smith – How to communicate with journalists

Michel Smith spoke at the Université de la Vigne et du Vin in 2011 in Ferrals-les-Corbieres.  This is a synopsis of his talk and my reactions to it.  This is one post in an ongoing series about the Universite de la Vigne et du Vin. Michel Smith had a list of suggestions and requests.  He […]

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Jacques Berthomeau – Wine is social, not elite, perfect for online communication

Jacques Berthomeau spoke at the Université de la Vigne et du Vin in 2011 in Ferrals les Corbieres.  This is a synopsis of his talk and my reaction to what he’s saying.  This is one post in an ongoing series about the Universite de la Vigne et du Vin. In his typical way, Berthomeau presents […]

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Storytelling Technology presentation at EWBC 2011 – Brescia, Italy

At the European Wine Bloggers Conference (EWBC), Ryan Opaz talked about new web tools that allow people to tell stories more effectively online.  I’ve embedded the video of his presentation below, his slideshow, a list of all the tools he mentioned, and then a couple attempts to use the tools. Storytelling Technology w/Ryan Opaz from […]

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Casual Wine Tour Atmosphere

note: This post is written as advice for winemakers offering tours.  If you are looking to participate in a wine tour, you can learn about our winery visits and wine tastings. By looking at feedback we receive from our clients through social media and review sites like TripAdvisor, we’ve learned a surprising lesson about the […]

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Wine Blogger Ethics

There’s an ongoing conversation about wine blogger ethics which is regularly brought up at conferences like VinoCamp or every time a government enacts new policies about blogging.  And I just saw some people tweeting about it recently. Ignore this debate My very short answer to this issue is that if you are thinking about starting […]

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Who visits vineyards?

Everybody likes wine!  Okay, not quite everybody.  But besides the President of France, really a lot of people love wine.  And it’s time for wine tourism to take this into account.  This post summarizes some of my philosophy on our winery tours and travel activities by thinking about normal people and what they want when […]

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Top 5 social media tips for wineries

This is a presentation I gave at the Access Zone of the London International Wine Fair in 2011. The presentation is about 5 Tips for Wineries that want to get online and using social media. Access Zone – Ryan O’Connell from Vrazon on Vimeo. It was a lot of fun presenting at last year’s event, […]

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