It feels like there are suddenly a ton of wine merchants that specialize in the Languedoc-Roussillon.  Obviously I’m pretty happy about that, so I’ve made a list of these wine vendors who are focused on the south of France. I’ve previously mentioned a few of these Languedoc Roussillon wine merchants on Love That Languedoc.  But [...]

Is it part of our job as winemakers in a rural area to assess the current Internet landscape and retool some of the services out their to serve our needs? I’m working on this idea and I’ll keep coming back to it. For sure, there are ways that social media can sell wine like when Twitter-ers bid on wine at a Toques et Clochers auction in rural France. But we might have to actively study these examples if we want to replicate their success.