Storytelling Technology presentation at EWBC 2011 - Brescia, Italy
At the European Wine Bloggers Conference (EWBC), Ryan Opaz talked about new web tools that allow people to tell stories more effectively online. I’ve embedded the video of his presentation below, his slideshow, a list of all the tools he mentioned, and then a couple attempts to use the tools.
WordPress.org – self-hosted blog with wordpress content management system. This is how I publish the blog you are currently reading.
Tumblr – Perfect for telling short stories with quick uploads or highlighting links/photos/media in an easy, aesthetic way. Might belong in the microblogging category.
Posterous Spaces– One post here and posterous will turn around and post your update everywhere (ie any blog you set up, any social media account, etc.)
Squarespace – A premium website creator that is apparently pretty intricate. For your typical 1000 € website that lots of wineries make, this makes just as much sense (if you have decent design sense) as hiring an outside contractor. Never used it myself though.
Facebook – duh.
Twitter – duh.
Linkedin – why?
Alternativeto.net – Alternativesto totally doesn’t belong in the middle of the microblogging slides, but SUCH is life. It’s awesome for finding new tools in any of these categories.
Google+ – awesome?
RSS/Podcasting explanation – Really Simple Syndication is a system that lets people know when you’ve updated your website. Podcasts are audio recordings that use RSS to appear in your mailbox or mp3 player or whatever everytime they’re released.
AudioBoo – ultra easy way to record audio and immediately publish it
vocaroo – quick audio recordings; sort of a poor man’s audioboo
viadeo – billing themselves as something like the French LinkedIn, it’s not surprising Ryan Opaz glossed over them. It’s very French and very business-y. But a lot of people swear by it.
adegga, vinogusto, winedemon – Ryan didn’t really talk about social media sites devoted to wine but these can be an important stomping ground for wineries to tell their stories. some sites like cellartracker really don’t offer that opportunity to winemakers, but others like Adegga allow for a lot of interaction and “ownership” on the part of producers.
Effort to use the tools
Animoto – I made an animated slideshow for my B&B with animoto. It was pretty painless but the free version is pretty amateur. It beats most of the ridiculously boring slideshow software I’ve seen, but it’s a far cry from the quality level I like. It’s great for a little slideshow for fun. I wouldn’t be proud enough to put it permanently on the landing page of my website. I bet the premium version is awesome though and it only costs like 5 bucks to do an unlimited number of videos for a month.
Dipity – I used this timeline tool and I think I should have used it for something else. I decided to start compiling a history of wines of carcassonne (upcoming book project), but I realize now that I missed the mark. This tool is really designed for contemporary, breaking news events. Or personal uploads. Regardless, here’s my first work in progress on the site.
Bundlr – I started using bundlr for an upcoming Carcassonne audio guide project which also ties into the geolocation presentation I’ll be giving at Vin 2.0 in Paris this December.
Storify – I tried to use storify to make something about the EWBC but it was already November and most of the tweets from the EWBC were already buried in the archives. Unless I’m missing something, storify is really meant to be used AS the event is unfolding. So I missed the opportunity to do one for the EWBC. But Wine Future Hong Kong was happening that day so I made a storify for it. The interface was very easy to learn and I’d say this whole experience was good. I like it. The finished product looked professional and was easy to read. And people loved my summary. It got a lot of retweets and attention. And it just involved me picking out my favorite tweets, photos and links (and I mostly pulled these photos and links from tweets too). And then it serves as link bait because everybody mentioned in your storify is proud that you cited them. Plus sometimes you get the opportunity to be pretty funny. One complaint: I didn’t realize that the URL wasn’t customizable so my hong kong wine future storify still has a soave italy url. Ooops.
I want to present at SXSW in Austin next year on the topic of non-verbal wine communication. I think there’s a great deal to be said about visual storytelling, infographics, and non verbal ways of describing certain subjects (especially inherently sensory experiences like food and wine).
As I researched my first few posts about the words we use to describe wine, I worried that my topic was too weird and esoteric. But SXSW has just revealed the full list of 3,266 panel proposals and an astounding number are about similar topics of non-verbal communication!
So I’ve rounded up some panels that look very interesting and talk about a similar topic of post-verbal or non-verbal data. I hope to get in touch with all these presenters eventually because I think we have a lot to discuss.
A presentation about live visual annotation of lectures/speeches/etc. One can also imagine this being applied to wine tastings and tutored tastings? Imagine live tasting notes being drawn by the audience as they learn about wines of Languedoc and our sunshine, winds and mountains. The final result could be more interesting than any list of words!
This is crazy. Another wine guy actually proposed a panel about semantics and language just like I did! This group in South Africa has banned a list of the silliest words that turn up in tasting notes and is crowdsourcing wine reviews to develop a new language to describe wine. Pretty cool idea.
Cell phones are reshaping how people think about content creation. Oftentimes, a quick snap or video recording on the fly made at the moment will be more important than a well-written article that takes hours and hours of research and editing.
An interesting and ambitious panel that wants to visualize data over time and “change the way we do data visualization forever”. I’ve often considered writing a blog aggregator for winemakers that just scrapes all of our photos and posts them on a timeline. And maybe then doing a sort by hue if photos land on the same date. I expect this would create a sort of wave that moves from green to red/brown over the course of the calendar year (assuming we stick to all northern hemisphere or all southern hemisphere vineyards).
This presentation proposal seems a bit vague at first, promising to deliver social media tools that educators can use to assist visual learning. The powerpoint attached has a lot more detail, including a list of simple tools like wordle, many eyes, twitterfall, and so on. Potentially an interesting topic.
This was an event organized about a year ago by the CIVL and they had a little winemaker dinner with some American press. Since our wines had been selected for the US Ambassador tour, we were poked to do this very fun dinner in the medieval castle city of Carcassonne. There was another larger producer in the Malpere present, so it was a fun western-Languedoc dinner. Not enough focus on the Malpere and Cabardes, two Languedoc appelations with very peculiar varietals available to them (eg. Merlot, Cabernet)
Domaine O’Vineyards, located in the North Arrondissement of Carcassonne, is just minutes from the Carcassonne train station, the Medieval City, and the Carcassonne Airport.
GPS coordinates: 43.259622, 2.340387
Wine, Dine, Relax at our Boutique Vineyard
Unique thing to do in Carcassonne
Wine Cellar. Winery Visits. Wine Tasting.
Wine & Food Pairing
North Arrondissement of Carcassonne
885 Avenue de la Montagne Noire
11620 Villemoustaussou, France
Tel: +33(0) 630 189 910
Best by GPS.
Follow the signs to Mazamet/ Villemoustaussou using the D118. At the end of the last straight part of D118, you will come to a roundabout with the Dyneff gas station.
Take the exit towards Pennautier. Continue 500m to a small roundabout and go straight over.
Look out for the second road on your right, Avenue des Cévennes which curves up hill (about 1km) to Avenue de la Montagne Noire on the left.
At the last juction, bear left. the road sign “Ave de la Montagne Noire” (confusing as it seems to show a right turn)
After another 500m you will see our red brick color building in the middle of the vines.